Is this DR checker free?

Yes, with no sign-up. Each visitor gets 10 fresh checks a day, and domains checked in the last week load without using one.

Is this the same as Ahrefs DR?

Yes. It uses Ahrefs' Domain Rating, a third-party backlink-strength metric. It is not a Google metric or a direct prediction of rankings.

Does Google use domain authority?

No. Google has said it doesn't use any third-party authority score. The scores estimate link strength, which Google does consider, among many other signals.

Why is my score different in other tools?

Each vendor crawls the web separately and calculates its score differently. Compare sites within one tool rather than across tools.

How often does the score update?

The vendors recalculate scores as they recrawl the web, typically over weeks. We reuse a domain's score for 7 days before looking it up again.

How do I add the badge to my site?

After checking your domain, copy the embed code under the score and paste it into your site's HTML. It shows the latest checked score and links back to this checker.

Free tool

Free domain authority checker

How strong is a website in Google's eyes? Get a 0 to 100 authority score for any domain in seconds, with the referring domains behind it, so you know which searches you can realistically win and which competitors are out of reach for now.

No sign-up
Live data, shown in full
Any domain, including competitors

What this checker shows

Enter a domain and you get Ahrefs' Domain Rating: a single number from 0 to 100 estimating the strength of its backlink profile. The result names the vendor and metric so you do not confuse it with Google's ranking systems or another provider's scale.

What DR, DA and authority scores are

Domain Rating (DR) is Ahrefs' name for its own score, and Domain Authority (DA) is Moz's. Every SEO data company has one, and they all try to answer the same question: how much link strength does this domain have compared with the rest of the web? They're built from different link indexes with different formulas, so a site's scores don't match across vendors.

Authority scores are vendor metrics, not Google's. Google doesn't use DR or DA. They're useful because they correlate with the links Google does use, not because they cause rankings.

What a good score is

Score	Typical site
0 to 10	New or barely linked
10 to 30	A growing small business or blog with some earned links
30 to 50	An established site that ranks for specific, lower-competition searches
50 to 70	A strong brand competitive for most searches in its niche
70 to 100	Household names, major publishers and platforms

Rough bands. The scale is logarithmic: going from 60 to 70 takes far more links than going from 10 to 20.

A good score is one close to the sites that rank for the searches you want. Check the top results with the Google rank checker and compare their scores with yours.

How to raise it

Only by earning links from more, and stronger, websites. See who links to you and to competitors with the backlink checker, then go after the sites that link to pages like yours. Scores update as the vendors recrawl, so changes show over months rather than days.

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From check to done

Automatic internal linking that sends authority where it pays

AutomatedSEO links every new article to the pages that need authority, and updates older articles to link back, so the whole site ranks rather than single posts.

See how it works See pricing

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